About

Mother smiling holding a child on her back
Two men and and child playing with toys on the floor
Grocery store employee holding up hand pointing up

Who We Are

People Making It Count

A band of creatives, change-makers, and social shakers charged with a monumental task: tapping into our country's creative talent in order to ensure that Census 2020 is representative of our increasingly diverse and growing population.

Woman in a hat and scarf smiling

Why It Matters

A Voice for All

The Census--a Constitutionally-mandated counting of every U.S. resident, taking place once every decade--is one of the most consequential pillars of U.S. democracy. It provides the information upon which countless decisions are made. For example, it determines the number of seats each state gains or loses in the U.S. House of Representatives, and it's used to distribute over $675 billion of federal funds every year.

To get a complete and accurate count, we need to get the word out. That's where you come in. We need your posters, memes, videos, articles, images--content that can broaden and amplify our communication efforts by sending the right message, in multiple languages, to Americans everywhere (and particularly hard-to-count-communities). We want people to know and get excited about Census 2020, so that the count goes up, and representation goes with it.

Feeling Inspired?Let's Do This.

Check out our step-by-step guide made by folks like you who want to channel their skills into something that matters.

Explore The Guide

Woman writing in a journal
Man with headphones working at a computer
Woman leading a meeting at a whiteboard